Because loyalty breeds retention and retention breeds value

Industry Standard Research has a rich history of helping top service providers strengthen customer relationships by building best-in-class customer satisfaction and loyalty management programs.

Use ISR’s Experience

  • Identify drivers of project awards and non-awards
  • Measure your customers’ levels of satisfaction and loyalty
  • Assess the strength of the overall relationship between your company and your most important accounts


Less churn. More loyalty. E-mail us at to learn more.


Download ISR’s Proposal Win-Loss Analysis Case Study

Download ISR’s Loyalty Management Service Description as a PDF.