Meaningful, differentiated, and highly focused pharmaceutical marketing research
The pharmaceutical industry and your customers are evolving, do your messages and differentiation points still resonate with decision-makers?
- Differentiated message testing
- Ad testing
- Brand and reputation tracking
- Perceptual mapping
Developing compelling messages and visuals is only the first step in successful marketing. Testing the messages and visuals with your core decision-makers is a vital next step and nobody knows pharmaceutical decision-makers like ISR. Step three is placing your messages where the decision-makers will absorb them and nobody has readership, conference, and social media metrics like ISR.
Utilize our database of more than 1,000 decision-makers to get a jump start on where to place your messages. E-mail us at info@ISRreports.com to find out more.